I cannot believe the postings of those who back the club's stance on this matter. Totally naive, small minded and frankly come across as money grabbers!
However, that's your choice and it's a free world.
But let me explain, using finance as a basis (no point in wasting my time talking about principles), as to why I disagree with you 100% that club sponsors are more important than individual rider ones. Why finance? Because that is all you seem to think is important - hence "money grabbers".
ALL sponsors are important. Every single one. Whether it's a fan or a large company. A donation is a donation. People give what they can.
Collectively, rider sponsorship will undoubtedly come to a higher total of money than that of total club sponsors in the UK. Do the maths!
So, you p... off rider sponsors and guess what happens next year?
Riders have less financial support and they go to clubs for higher wages. Clubs then either meet those demands - and the admission price increases. We all know what the result of that is on BSF - moan, moan, moan - "15 minutes of riding for £X, not worth it, I'm not going back, burning my season ticket". Or if they don't meet those demands, riders have poorer equipment and guess what happens on BSF - moan, moan, moan - "the racing is cr4p - 15 minutes of follow the leader, I'm not going back, etc"!
Yes, it then comes down to YOUR MONEY and you're getting value for it. Ah! But it's different when it comes down to your money. Sponsors money doesn't matter, we take that for granted. And guess what sponsors want? No different from you.
Waken up, take your blinkers off, join the real world outside of your club and get real!