This is a good one... they say the sports were not viable, yet their traffic assessment says;
"5.2.2 During event days, the site would generate significant volumes of traffic onto the highway network. To provide an indication of the volume of traffic generated by the this use of the site, two automated traffic counts (ATCs) were undertaken between Friday 2nd and Friday 9th May 2014. The results of these surveys, attached as Appendix B, show that: Events occurred on four of the eight survey days, including Friday 22rd, Saturday 3", Monday and Friday 9t' May; Between 350 and 1,600 vehicles were recorded to arrive on the site during these events through the existing site accesses; and In addition to the above, a significant volume of cars were seen to be parking on the highway, on local roads and in pull-in areas. 5.2.3 A high proportion of the traffic identified above would have routed through the A46/ A428 signalised roundabout. In terms of traffic flows during event days therefore, the redevelopment proposals would provide a significant improvement over the previous situation.
So..nobody supported the sports, but there was an horrendous amount of traffic!