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    • Missed 2 Plymouth meetings to go and not ride in Poland until the following day
    • It isn't even funny, its absolutely pathetic and another reason why the sport is taking as a joke these days.    the sport is on its ar"e in the Uk and you have pillocks like Schroek still in a job with pathetic things like that.     
    • He should have accepted the booking, could have had 9 rides then [8 in practice because ht 9 might have been a bit tricky]
    • Match being streamed live www.brummies.tv
    • Getting more media coverage for Speedway requires a multi-faceted approach, focusing on building relationships, creating compelling content, and leveraging various media platforms. Here's a breakdown of strategies: 1. Cultivate Media Relationships:  * Identify Key Journalists: Research and identify journalists, reporters, and broadcasters who cover motorsports, local news, and sports. Look for those who have previously shown interest in niche sports or community events.  * Personalized Outreach: Don't send generic press releases. Tailor your pitches to each journalist, highlighting why your Speedway story would be relevant and interesting to their audience.  * Provide Exclusive Access: Offer journalists unique behind-the-scenes access, interviews with key riders, team owners, or track management. Exclusive content is highly valued.  * Be a Reliable Source: Provide accurate information, meet deadlines, and be responsive to media inquiries. Build a reputation as a trustworthy and helpful contact.  * Attend Events: Be present at races and other motorsport events. This provides opportunities for face-to-face networking with media representatives. 2. Create Compelling Content:  * Strong Story Angles:    * Human Interest: Focus on the personal stories of riders, their challenges, triumphs, and unique journeys. This resonates with a broader audience beyond just hardcore fans.    * Local Connection: Highlight local riders, teams, or the impact of Speedway on the local community. Local news outlets are always looking for local angles.    * Underdog Stories: Everyone loves an underdog. Promote stories of riders overcoming adversity or achieving unexpected success.    * Innovation/Technology: If there are new technologies, safety advancements, or unique aspects to Speedway, emphasize them.    * Historical Significance: If your track or an event has a rich history, tell those stories.  * High-Quality Visuals:    * Professional Photos and Videos: Provide media outlets with stunning, high-resolution images and dynamic video clips of races, overtakes, and behind-the-scenes action.    * Infographics and Stats: Create easy-to-understand infographics about Speedway rules, rider statistics, or historical data.  * Regular Press Releases: Issue well-written press releases for significant announcements like:    * Race results and championships    * New sponsorships    * Major events or series    * Community initiatives    * New rider signings or retirements  * Behind-the-Scenes Content: Show the grit, dedication, and passion that goes into Speedway. This could be training, bike mechanics, team camaraderie, etc. 3. Leverage Diverse Media Platforms:  * Traditional Media:    * Local Newspapers and Radio: These are often the easiest to get coverage from, especially with strong local angles.    * Regional and National Sports Publications: Target publications specifically focused on motorsports or broader sports news.    * Television (Local and National): Pitch exciting visual stories for news segments or sports features. Consider live crosses from events.  * Digital Media:    * Social Media:      * Active Presence: Maintain strong, active profiles on platforms like Facebook, Instagram, Twitter/X, and YouTube.      * Engaging Content: Post race schedules, results, highlight reels, behind-the-scenes glimpses, and interactive content (polls, Q&As).      * Live Streams: Live stream races, practice sessions, or interviews to engage fans directly.      * Influencer Marketing: Partner with motorsports influencers or popular content creators to reach new audiences.    * Website/Blog: Maintain a professional website with news, schedules, rider profiles, and media resources. Consider a blog with feature articles about the sport.    * Podcasts: Pitch Speedway stories to existing sports podcasts or consider starting your own.    * Online Forums and Communities: Engage with fans and share news in relevant online communities.  * Specialized Motorsport Media: Target dedicated motorsport websites, magazines, and broadcasters (like British Speedway Network or Warner Bros. Discovery Sports, which covers Speedway GP). They are always looking for relevant content. 4. Strategic Partnerships & Sponsorships:  * Sponsor Activation: Work with sponsors to integrate media coverage into their marketing campaigns. This can include sponsor logos in media materials, joint press conferences, or sponsor-led content.  * Cross-Promotion: Partner with other local businesses, sports organizations, or community groups to cross-promote events and share audiences. 5. Professionalism and Consistency:  * Be Prepared: Have a media kit ready with key facts, statistics, high-res images, and contact information.  * Professional Conduct: Ensure all interactions with the media are professional, courteous, and respectful.  * Consistency: Media coverage is not a one-time effort. Consistently provide newsworthy content and engage with the media to maintain momentum. By implementing these strategies, Speedway can significantly increase its visibility and reach a wider audience through effective media coverage.  
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