eric i Posted 4 hours ago Report Share Posted 4 hours ago On 8/18/2025 at 4:52 PM, Humphrey Appleby said: It wasn't IMG/BSI who took the financial risk going to New Zealand and the 2002 Australian GP, but the local promoters as far as I remember. How did the GP actually benefit the sport in these countries? I didn't see any particularly increased media coverage, nor any evidence of increased domestic audiences - then or now. I seem to remember the attendances - at least for some of the Antipodean GPs - were relatively decent but nowhere near enough to make the events viable in the stadiums they were being held in. I think part of the problem was that after the initial novelty wore off, the crowds never picked up... I don't know the finances but I would bet the BSI did take a share in the financial risk even if the local promoter had the most to lose. I am not suggesting a GP is going to cause a surge in domestic audiences but it can only have a positive effect. I don't think holding a gp in USA/Argentena/Australia/New zealand will be a profitable event, unless you take into account growth of the sport and sponsorship. The same could possibly be said for UK(if it was a single event), Latvia, Italy, Slovenia, Croatia and Russia. Discovery failing to grow the series is now causing them sponsorship problems. Quote Link to comment Share on other sites More sharing options...
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