Out of interest, when promotions have been run by clubs reducing meetings to £10 or the like, what has been the effect on crowds? Was it a sufficient increase in numbers to cover the lost revenue from the price reduction?
Yup, marketing. You can reduce the price of the product, but if you don't target the likely market, it won't help over much.. Particularly with the amount of competition in the leisure industry in light of the recession (and so on, so forth). As to what the current level of marketing is both overall and club specific, I guess that varies. But then that IS another cost...
I didn't see a poll for if people agree or not to get that statistic
Without wanting to dishearten anyone, we can agree, disagree and discuss all we want about it... but are any of in a position to actually change anything?
If the cost of the product can be trimmed. Unless there is something agreed prior to season, there isn't over much that can be trimmed I wouldn't have thought (looking from outside) - one team could sign cheaper riders and not go for the expensive ones and have to deal with flights etc, for example. But if every other team decides to spend more and this leads to that team being uncompetitive... well, catch 22 situation. It's very easy to say costs need to be cut. In reality for any business, it's not always so easy. And without seeing exact figures.... and knowing what goes where, it's even more difficult to judge!
Just on this idea - would you, as a home fan, be happy for away fans to get in cheaper? That could result in a loss of loyal home fans..
Perhaps this is because there is no simple solution, and the majority of people reading this will not have access to the type of financial data to be able to suggest a solution. You can't suggest how a business cuts costs / becomes more viable without seeing what is spent on what area's etc - put simply, we don't know what costs what and how the books stand, so we can't try to improve them.
Overheads are an issue. How do you reduce them?
If an increase in wages led to an increase in costs (which doesn't consider many other factors including price rises probably across the board affecting parts etc), then a new market equilibrium was reached. How do you propose a lower market equilibrium is reached? Demand isn't likely to change... and as many riders prefer established engine tuners, neither is supply...
This would depend on what deals riders get. Do they pay for their own mechanics including the cleaning and transportation of their own bikes anyway? All varies on the deal and the club I'd suspect... Again, without knowing exactly how things are done, it's hard to plan how things can be improved.
There are so many possible angles.... and we're working on so little information!