YeOldPitGate Posted 2 hours ago Report Share Posted 2 hours ago On 11/6/2025 at 10:03 AM, bellevueace said: I agree with all your points but to attract a high profile sponsor speedway would have to offer something beneficial back in return, at the moment and the state the sport is in there is nothing it can offer. When Gulf Oil sponsored the league we had the top riders, bigger crowds and more public awareness thanks to being on World of Sport on national tv. Halcyon days indeed Gulf, Daily Mirror and the amount of money poured in by Sunbrite in the 80's Quote Link to comment Share on other sites More sharing options...
YeOldPitGate Posted 2 hours ago Report Share Posted 2 hours ago On 11/6/2025 at 11:28 AM, ouch said: The regular media coverage keeps us in peopleās heads week on week. Leaflets, posters and special offers have had an immediate but not long lasting effect. Phillips social media work has worked well in getting families through the door and like people have mentioned on here, I think this is the way to go.Ā Good for you and your team i hope the powers that be at the Aces top table recognise the graft and effort being put in. Quote Link to comment Share on other sites More sharing options...
YeOldPitGate Posted 2 hours ago Report Share Posted 2 hours ago On 11/7/2025 at 6:01 AM, Ben91 said: I think thereās a place for the bang average rider from abroad too in fairness. One who isnāt a world beater but competent and helps to make meetings competitive. Brexit probably made it harder to bring riders over who arenāt āeliteā competitors though.Ā Some of our issues stem from letting the existing, ageing rider pool hog team spots (doubling up) forcing less talented and/or up and coming riders out on one hand, then chasing big name riders who donāt really want to ride here with wads of cash we donāt have on the other.Ā In any walk of life spending beyond your means is idiotic. Seems a lot of speedway fans think otherwise when it comes to who races for their team.Ā Agreed Ben there is indeed a place for them the trick is finding one's who will stay loyal to British Speedway over the years that why I think young Aussies and if they ever get going again young Americans are a better bet as they don't have a league structure to compete against in their home country so they should be in the UK for the majority of the time. Quote Link to comment Share on other sites More sharing options...
ouch Posted 1 hour ago Report Share Posted 1 hour ago 2 hours ago, mikebv said: The thing is.... There is a "decent" following for it.... Much greater than the "average" attendance at each track... As is proved each Bank Holiday and during the Play Offs... (And the PCMM also at the NSS).. If the sport could deliver those sizes of crowd levels each meeting during the season, the sport would be in considerably better health.... They just need to find a way of doing it... Getting those who follow the sport closely, but attend infrequently, is a huge market and opportunity to capture and re-engage... The Lakeside example didn't work because it was a one off grand gesture, and you don't win lifetime loyalty using such techniques... Glasgow show that getting people to attend several times before having to pay is a mechanic that does work, as they will have started to buy into the sport, and maybe developed some emotional attachment to the team.... If you invest in a "loss leader" you need to have clear follow up plans to ensure those who have taken advantage of it, return often... Getting the many who still follow the sport but don't attend often, to attend more frequently, would be a lot easier to do than attract the same number of "newbies"... Ā Thereās the rub. Plenty of people know about the sport including many speedway fans and they cannot be bothered to come out and watch aside from BH or big ticket events. We need to change the racenight experience to increase interest.Ā Iām a lapsed speedway nut with another track less than 30 miles away as the crow flies. I use to visit this track every meeting as they were my second division track. I stopped going as I got fed up with the entertainment on offer and the journey plus admission didnāt feel worth it. This thinking then gravitated over to Aces away meetings with my final one being mid 2022. The thing is if the sport cannot appeal to a speedway nut previously happy to take in 100plus meetings a season anymore, apart from a few at the NSS what chance has the current product got of attracting and KEEPING new customers? 1 Quote Link to comment Share on other sites More sharing options...
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